S.J.S
Photography & Design 

A typeface was created out of a physical material, with the artist choosing rhinestones to lay out into patterns to create each letter of the alphabet. The point was to make the design as stylistically unified as possible while setting up the material in a controlled setting. In order to present this typeface, it was featured in a mock up essay cover with a book review template for New York Times Magazine under a hypothetical topic of choice. The topic chosen for the essay is the pressure young people face to be perfect, so the artist arranged the words “Under Pressure” into a diamond shape with the word “under” being crushed below it. This explains the process of diamonds being created under immense amounts of pressure, which conveys that we are all diamonds in the rough constantly aiming for the unobtainable: perfection.